In a positive step for business owners who list their business on Google My Business, the search engine has announced changes to how owners can reply to reviews. Initially responding and replying directly to reviews about their business was something that could only be done through Google My Business directly.
The new changes allow owners of the business to respond to reviews through Google Maps on the desktop, giving them more flexibility, convenience and immediacy in terms of response.
Here is a screenshot of how it looks on the desktop:
In the Google My Business Help forums, Kara, a community manager from Google said:
“We’re making improvements on how you can reply to reviews, and providing you with more information and tools to get feedback from customers. You can now reply to reviews directly with your business profile on Google Maps from your computer.
Replying directly from Google Maps lets you manage your reviews without having to download the Google My Business app or open its homepage. Learn more about how to read and reply to reviews. We also have some tips on how to respond to negative reviews. Positive or negative, reviews are an opportunity to identify areas to improve the consumer experience.”
The latest study has been released on the importance of having good quality links on your webpage in order to rank well on Google, and the results are basically the same – it is still very important to have these links!
This is regardless of the industry that your business is in – from medical, financial to technology and all others; there is a consistently high correlation between links and your ranking on Google.
The results may not seem like a surprise to web users, but it is important to know that this type of information is essential. It is still important having sites with quality content, but it is just as important to make sure that your page is well-linked.
Also, undertaking some extra groundwork to make sure that your current links are working perfectly is another essential step to digital marketing success.
We always keep track of the latest updates and follow Google’s guidelines for improved search performance. We are very careful with the link building strategy and ensure your link profile remains diversified with good quality links, so your website remains algorithm proof (like Panda, Penguin or Hummingbird).
Shopify or WordPress: which is the best for SEO? This is the main question that a lot of startups discover themselves asking, and in this post, We are going to answer this.
Let’s start with a quick overview of Shopify and WordPress.
First of all, there is no CMS out there which can say easy ranking! But if a question arises regarding easy management, then both Shopify and WordPress are widely accepted due to their easy management capability. But We always recommend WordPress over the Shopify. Why?
WordPress can easily cope with anything you throw at it and make your site accessible and available for the whole world to see.
It is a powerhouse. It’s nearly the perfect website platform, capable of running all kinds of websites.
It is opensource, and you can use it completely free of coast.
You have full control of your website.
The website design and website functionality are 100% customizable.
Extend the functionality of your website with tons of free Plugins
If someone wants a CMS which is SEO friendly, easily manageable, easily customizable, tons of free plugins and themes, self-hosted and many more, then WordPress is the unique one. In short, the WordPress is like the sky is the limit.
On the other hand, Shopify is also a good CMS, but there is some drawback also.
Pay monthly for every little thing.
Automated robots.txt, no control over it.
Automated XML sitemap, no control over it.
Duplicate content issue by collections, tags, and filters.
The absence of user-defined canonical URL.
Inability to work for page speed.
Cannot get the URLs quite as clean as you might like.