Posted on October 2, 2022Which factors should an advertiser consider when deciding on a bidding strategy? Results, targeted locations, and purchase history Customer search history, competition, and conversions User journey complexities, performance, and auctions Ad schedule and budget Post navigationPrevious post: Which Display Ad format should you use if you’re concerned about malware and want a secure ad experience across platforms?Next post: Which group would you be able to reach with a Google Display campaign using demographic targeting?