Posted on October 19, 2022Pauline has a well-established app with a large user base. Now she needs new users who complete valuable actions within the app. What phase does this fall under? Launch Growth Engagement Maturity Post navigationPrevious post: Jasmeet’s a marketer for healthcare brand Pharma Unite. She’s been asked to oversee a Google App campaign that started running two months ago, and she learns the assets haven’t been updated since launch. What two things should Jasmeet do next? (Choose two.)Next post: An eCommerce app received 500 installs, resulting in $1,000 in revenue. What tCPI should they use to start a new Google App campaign for installs?