Category: Google Analytics Exam Answers

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You just added a feature to your website allowing users to sign up for a newsletter. Now, you want to mark new sign-up events as conversions and create an audience for people who signed up. What part of your Google Analytics 4 property helps you manage events, conversions, and audiences?

  • Explore
  • Advertising
  • Configure
  • Admin

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If you’ve enabled Ads Personalization for your property but want to exclude specific events, what happens to the data for those events?

  • That data will only be used for audiences in Google Ads
  • That data will only be used for measurement purposes
  • That data will only be available in the Reports and Explore sections
  • That data will only be available in the Advertising section

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Because you’ve set up your web data stream, your website is already feeding data to your Google Analytics property. You notice that enhanced measurement is enabled for the web data stream. What happens when this setting is enabled?

  • Events from your mobile app can be combined with your existing website data
  • Conversion reporting for the web data stream uses machine learning to distributes credit across channels
  • Events can be associated with signed-in users to enable cross-device reporting
  • Additional events are collected from your website without you needing to change your website’s code

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Which of these definitions describe a data stream as it relates to Google Analytics?

  • A data stream lives within an account and is the container for the data you collect from your apps and sites
  • A data stream lives within Explore and, once defined, can be added to any exploration
  • A data stream lives within a property and is a source of data from your app or website
  • A data stream lives within Reports and lets you segment and compare your data

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You generate a report to show how many users are coming from various device types, like computers and mobile phones, over the past 30 days. In this report, which of these is a “metric” in Google Analytics?

  • How many users were on mobile phones
  • The date range setting for the last 30 days
  • Where users came from before reaching your site
  • The device types, desktops and mobile phones

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