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Users are finding and visiting your website from a variety of different places, including search engine results and social media. Which section within Reports in Google Analytics can give you insight into where your users are coming from before visiting your website?

  • Demographics
  • Monetization
  • Acquisition
  • Engagement

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If you had an event on your website triggered by a user watching a video, which of these definitions could be considered an example event parameter?

  • Name of a video watched on your site
  • How many users opened the page containing a video on your site
  • The devices users are on when watching a video on your site
  • How many users viewed a video on your site

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You manage a retail website and customers arrive from many different places, like search engines, ads, and social media. You’re interested in gaining insight to which of these is driving the most new customers and the most conversions. Which dimension shows you where your website users arrived from, such as “organic search” or “referral”?

  • Google Ads campaign
  • Default channel grouping
  • Page title
  • Event name

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Your team manages a retail website that customers arrive at from a variety of places including social media, ads, and search engines. Which of these dimensions would you look at to determine whether your website traffic was coming from “organic search,” “referral,” or other areas?

  • Event name
  • Default channel grouping
  • Google Ads campaign
  • Page title

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