Category: HubSpot CMS Hub Implementation Exam Answer

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Which of the following is a best practice in the CMS migration launch phase?

  • Determine any SEO limitations with the DNS and turn off the DNS
  • Verify all redirects, files, and tags
  • Remove temporary website blocks from pre-migration stage, such as robots.txt (where applicable).
  • Select a low traffic time window for launch
  • B, C, and D are best practices in the CMS migration launch phase
  • None of these are best practices in the launch phase, but only in the post-migration phase.

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Which of the following steps are important to remember when you’re testing ideas in a test portal?

  • Make sure your client has time to review everything and give you feedback.
  • Make sure your UX designer has time to review everything and give you feedback.
  • Make sure your client’s team has time to review everything and give you feedback.
  • All of the above

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True or False? “Even though HubSpot CMS has many features and you can easily get lost trying to champion all of them, you should discuss all of them, no matter how irrelevant they may seem to you, because your client knows their needs better than you. By covering every single feature in the first demo, you could discover solutions or approaches they didn’t consider before speaking to you, and you’re more likely to win their trust.”

  • True
  • False

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True or False? HubSpot provides public APIs for pulling blog posts, local development tooling for pulling website files locally, and numerous public CMS endpoints that give your developers access to pulling/pushing CMS content and to help them quickly migrate on/off HubSpot CMS with less effort.

  • True
  • False

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Scenario: Your prospect doesn’t trust your assertion that HubSpot CMS is easy to use for both developers and marketers. Which of the following is the best way to win their trust?

  • Tell they you’re offended that they wouldn’t believe you, after all the time you’ve spent demoing the tool for them
  • Ask them about their concerns, take careful notes of their needs and pain points, and give them HubSpot’s support number so they can get their doubts resolved themselves
  • Take careful notes of their needs and pain points, offer to do a demo in which they can test out everything they need to test out, and keep educating and consulting them on the benefits of HubSpot without adding friction to their evaluation process
  • Always set up a call with your HubSpot CAM or Channel Consultant and the prospect. You shouldn’t be answering any product questions alone, since only HubSpotters really understand the CMS product

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