Posted on September 26, 2022When should an omnichannel shopping campaign approach be used? If you have separate online and offline budgets If you don’t have a eCommerce website When your ecommerce and in-store products do not have a strong overlap When your ecommerce and in-store products have a strong overlap Post navigationPrevious post: What are the three Offline Sales approaches? Choose three.Next post: Aside from store visits, which of these inputs would you need to measure store sales?