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One of the advantages of building an active community is that it can humanize your brand. What is one major advantage of humanizing your brand?

  • It makes your brand relatable, and gives you an edge over traditional marketing strategies
  • It immediately places you as one of the top players in your social niche, increasing clout
  • It automatically improves your brands’s SEO, making sure your audience will see your content first
  • It makes your brand feel contemporary, which can attract a younger audience

The correct answer is:

  • It makes your brand relatable, and gives you an edge over traditional marketing strategies.