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True or false? You should only include a call-to-action on a blog post once the offer is launched.

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

True or false? You should only include a call-to-action on a blog post once the offer is launched.

Answer

  • True, if you don’t have a relevant call-to-action, then leave blank.
  • True, once you publish a blog post, it’s not a best practice to update calls-to-action over time.
  • False, always provide a next step, even if it’s to sign up for email updates.
  • False, adding a relevant call-to-action to a blog post will improve your SEO efforts.
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Fill in the blank: ______________ is used to achieve the best possible content promotion outcome.

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Fill in the blank: ______________ is used to achieve the best possible content promotion outcome.

Answer

  • Optimization
  • Saturation
  • Experimentation
  • Consistency
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You’re analyzing the performance of your social channels and you notice that Facebook consistently outperforms your Twitter and LinkedIn page. What should you do next?

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

You’re analyzing the performance of your social channels and you notice that Facebook consistently outperforms your Twitter and LinkedIn page. What should you do next?

Answer

  • Post the same message on all channels as Facebook since it is working well.
  • Analyze Facebook further to see which posts are working for future content ideas.
  • Transition all social ad budget to Facebook in support of boosting each post moving forward.
  • All of the above
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True or false? When instilling a growth mindset within your organization, it’s more important to receive buy-in from the customer support team than the products and services team.

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

True or false? When instilling a growth mindset within your organization, it’s more important to receive buy-in from the customer support team than the products and services team.

Answer

  • True
  • False
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What’s the best way to have your business’ story remembered and shared?

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

What’s the best way to have your business’ story remembered and shared?

Answer

  • Explain your history in detail.
  • Show the ROI you can bring your customers.
  • Create emotional alignment between your business and your prospects and customers.
  • Explain the value of your products and services and how you’re the best at what you do.
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You can use weekly content activities to grow into which type of long-form content offer?

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

You can use weekly content activities to grow into which type of long-form content offer?

Answer

  • Case study
  • Ebook
  • Webinar
  • All of the above
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Fill in the blank: You had a successful team meeting where you were able to prove the ROI of your content marketing efforts. However, your boss wants more details on the content path that helped closed leads into customers. You could do this by creating a(n) ______________.

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Fill in the blank: You had a successful team meeting where you were able to prove the ROI of your content marketing efforts. However, your boss wants more details on the content path that helped closed leads into customers. You could do this by creating a(n) ______________.

Answer

  • attribution report
  • referrals report
  • sales report
  • None of the above
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What results can you yield by establishing reporting expectations prior to campaign launch?

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

What results can you yield by establishing reporting expectations prior to campaign launch?

Answer

  • The campaign’s written SMART goals will free stakeholders from being directly involved.
  • The campaign’s planned content will insulate your team from developing unexpected material outside of the written SMART goals.
  • The campaign’s written SMART goals better align your work with the stakeholders’ key metrics.
  • The campaign’s planned content better aligns your work with the CEO’s quarterly expectations
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Fill in the blank: A shortcut to improving your SEO is to ____________.

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Fill in the blank: A shortcut to improving your SEO is to ____________.

Answer

  • continuously optimize your pages based on updated keyword research
  • get referenced on sites that already rank well
  • add more keywords to a page you want to rank for
  • use more images than text
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Joan owns a dog walking business and read a blog post that explained search engines are a great place to generate ideas on what people are searching for. Joan starts off her research by typing in ‘dog walking tip’ to see what insight she can find. Fill in the blank: Joan notices that when she types in ‘dog walking tip’ the search engine offers some helpful suggestions on popular searches, like ‘dog walking tips and tricks.’ This is known as _________.

HubSpot Content Marketing Certification Exam Answers – Questions & Correct Answers [100% Pass & Money Back Guarantee]

Joan owns a dog walking business and read a blog post that explained search engines are a great place to generate ideas on what people are searching for. Joan starts off her research by typing in ‘dog walking tip’ to see what insight she can find. Fill in the blank: Joan notices that when she types in ‘dog walking tip’ the search engine offers some helpful suggestions on popular searches, like ‘dog walking tips and tricks.’ This is known as _________.

Answer

  • related searches
  • autocomplete
  • suggestion finder
  • Google search queries
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  • This will save your time & efforts.
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