Posted on October 17, 2022You’re preparing to create your first responsive display ad and want to make sure you follow best practices. How many headlines, images, and short descriptions should you prepare in order to drive strong results? 3 5 2 7 Post navigationPrevious post: You’re setting up keyword insertion for your Search campaign to promote a new line of sustainable socks so that the ad text dynamically adjusts to match queries like “sports socks” and “dress socks.” If the keyword can’t be replaced, however, you want the ad to serve the default phrase “sustainable socks.” How should you set up this keyword insertion in Google Ads?Next post: You created your first video ad a few months ago and now want to make small changes to improve its performance. Which post-production edits should you make to improve the ad’s effectiveness?
