Posted on November 17, 2022Your goal is to grow consideration with a Google Video campaign. What should your bidding solution optimize toward? Impressions Actions Views Clicks Post navigationPrevious post: When creating a Google Video campaign with “brand awareness and reach” as the campaign goal, why is using target cost-per-thousand impressions (tCPM) the optimal bidding strategy?Next post: You want to to improve a video ad’s effectiveness. What post-production edit will help you achieve your goal?
