Posted on October 17, 2022You own a small hardware company and have been driving online sales with video campaigns. How should you edit existing ad creative to optimize your existing ads and drive more online sales? Humanize the ad with customer testimonials. Use more close-ups of the product to make it the focus of the ad. Convey multiple messages to resonate with the masses. Provide multiple options for how viewers can take action. Post navigationPrevious post: You’re creating a video ad with the goal of growing consideration for a new mobile application. How should you approach making this video ad?Next post: You manage marketing for an online clothing company and and want to optimize your display campaigns before increasing their budgets. Which of the following actions should you take?