Posted on October 21, 2022Which statement is true about time-decay attribution? It includes converting and non-converting paths. It gives more credit to the touch-points closest to the conversion. It’s the most advanced model in Google’s attribution products. It algorithmically evaluates individual customer paths. Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Reddit (Opens in new window) Related Post navigationPrevious post: Which statement describes rules-based attribution?Next post: Which two statements are true about evaluating your existing ad campaigns? (Choose two.)
