Which of the following will be achieved by including an offer in a Search Engine Marketing (SEM) ad?

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Which of the following will be achieved by including an offer in a Search Engine Marketing (SEM) ad?

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Answer

• It will help the ad stand out and encourage people to click it
• It will guarantee the ad appears at the top of the search results
• It will increase the amount of users across your entire website
• It can increase the quality score of your ad

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