Posted on September 7, 2023Which match type is the default match type to which all keywords are assigned? Negative match Broad match Exact match Phrase match The correct answer is: Broad match. Post navigationPrevious post: If the marketing team at a local restaurant wanted to use their Google Ads campaigns for the purpose of increasing visits to their location, how could Performance Max help them?Next post: Which of the following tools can help marketers maximize performance of a value-based bidding strategy?