Posted on October 23, 2022Select all settings you must adjust when setting up a private marketplace deal in Amazon DSP. Supply source Preferred deal vs. private deal Fixed vs. floor price Seat ID Post navigationPrevious post: Is it a best practice to select multiple private marketplace deals on the same line item?Next post: Amazon Ads is integrated with multiple supply-side platforms (SSPs), meaning you can easily access your negotiated inventory with third-party suppliers via Amazon DSP, and run all of your campaign strategies in one place.