Posted on October 6, 2022In general, the higher up on the Search Engine Results Page (SERP) your ad is the less likely it will be to clicked. True False Post navigationPrevious post: Maria-Jose wants to run a report to see impressions, impression percentage, and impression percentage lost to budget and lost to bid. Which report should Maria-Jose run?Next post: Unless you choose to opt-in, your campaign will be automatically opted-out of Microsoft Search Partner traffic.