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Before a marketer can implement sitewide tagging, what’s the first thing they should do?

  • They should us just the image portion of the JavaScript.
  • They should turn off auto-tagging in all your Google Ads accounts that are enabled for sitewide tagging.
  • They should make sure Google Click Identifier (GCLID) still works if using click trackers in the URL.
  • They should make sure the tag still works by loading it within another tracking tag, like Floodlight.