Posted on October 9, 2022A department store wants to enhance their campaign for shoppers who spend the most money and have the best transaction return on ad spend. What bidding strategy should they use? Custom bidding Maximize conversions Maximize clicks Active view Post navigationPrevious post: Which statement accurately summarizes the options you have for customizing your attribution models?Next post: A national car dealer is willing to pay extra to advertise their end-of-year sale on some national ratio stations’ homepages. They also want the option to stop the deal at their discretion. Which type of deal should they have with this publisher?